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![How AI is Transforming the Accounting Industry?](https://static.wixstatic.com/media/1457e3_7571c8d3a6c846609a57970751888bab~mv2.png/v1/fill/w_305,h_203,fp_0.50_0.50,q_95,enc_auto/1457e3_7571c8d3a6c846609a57970751888bab~mv2.webp)
Sanskriti Jain
May 31, 20232 min read
How AI is Transforming the Accounting Industry?
Let's discuss the role of AI in accounting and how it can help CPAs streamline their processes and increase productivity!
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![Top 5 Software Tools for Modern CPAs](https://static.wixstatic.com/media/1457e3_ce506d225ae042aeaa797ff9ba822ef2~mv2.png/v1/fill/w_306,h_204,fp_0.50_0.50,q_95,enc_auto/1457e3_ce506d225ae042aeaa797ff9ba822ef2~mv2.webp)
Sanskriti Jain
May 18, 20232 min read
Top 5 Software Tools for Modern CPAs
Let's discuss the top five accounting software tools that every CPA and small accounting firm in the USA needs to know about.
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![Does your CPA firm's Google Rank really matter?](https://static.wixstatic.com/media/1457e3_0f94001a8c1243baa9e9e84c1ac6c86f~mv2.png/v1/fill/w_305,h_203,fp_0.50_0.50,q_95,enc_auto/1457e3_0f94001a8c1243baa9e9e84c1ac6c86f~mv2.webp)
Sanskriti Jain
Apr 28, 20232 min read
Does your CPA firm's Google Rank really matter?
What factors actually determine your CPA website's Google rank? Let's have a look!
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![Best CPA Practices for Tax Season 2023](https://static.wixstatic.com/media/1457e3_6027f1b2392b418f8972e405dba785ef~mv2.png/v1/fill/w_305,h_203,fp_0.50_0.50,q_95,enc_auto/1457e3_6027f1b2392b418f8972e405dba785ef~mv2.webp)
Sanskriti Jain
Dec 19, 20222 min read
Best CPA Practices for Tax Season 2023
Here are our two cents on some best CPA practices for the upcoming season of 2023.
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![The Digital Essentials your Tax Preparation Firm Needs!](https://static.wixstatic.com/media/1457e3_cd32566840c14ff0a939389f3896bb4f~mv2.png/v1/fill/w_306,h_204,fp_0.50_0.50,q_95,enc_auto/1457e3_cd32566840c14ff0a939389f3896bb4f~mv2.webp)
Sanskriti Jain
Dec 16, 20222 min read
The Digital Essentials your Tax Preparation Firm Needs!
What are the various digital avenues available to you, and how can your tax preparation firm leverage them to break through the clutter?
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![How to minimize staff turnover in Tax Season 2023?](https://static.wixstatic.com/media/1457e3_27d0102ad2fa43caa6678c6e406959b7~mv2.png/v1/fill/w_305,h_203,fp_0.50_0.50,q_95,enc_auto/1457e3_27d0102ad2fa43caa6678c6e406959b7~mv2.webp)
Sanskriti Jain
Dec 13, 20222 min read
How to minimize staff turnover in Tax Season 2023?
What can you do to bridge the productivity paranoia and retain your workforce?
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![The Instagram Incorporation](https://static.wixstatic.com/media/1457e3_dd24f526026c4dcc8680e0e4272d9e18~mv2.png/v1/fill/w_305,h_203,fp_0.50_0.50,q_95,enc_auto/1457e3_dd24f526026c4dcc8680e0e4272d9e18~mv2.webp)
Sanskriti Jain
Dec 5, 20222 min read
The Instagram Incorporation
Social media is a bare necessity. Here are some rudimentary Instagram content principles to start you off in the right direction.
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![CPA Marketing Challenges: The Edutainment Edition](https://static.wixstatic.com/media/1457e3_357e2899d171462391d179920b9901b6~mv2.png/v1/fill/w_306,h_204,fp_0.50_0.50,q_95,enc_auto/1457e3_357e2899d171462391d179920b9901b6~mv2.webp)
Sanskriti Jain
Nov 27, 20222 min read
CPA Marketing Challenges: The Edutainment Edition
What is Edutainment & how can you incorporate it in the marketing strategy of your CPA/accounting/tax practice?
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![Transforming tax season workflow](https://static.wixstatic.com/media/1457e3_3c62a37aecee4d5893f4f30c9ea66354~mv2.png/v1/fill/w_305,h_203,fp_0.50_0.50,q_95,enc_auto/1457e3_3c62a37aecee4d5893f4f30c9ea66354~mv2.webp)
Sanskriti Jain
Nov 25, 20222 min read
Transforming tax season workflow
Here are some tips to ensure an effective and efficient workflow for your tax preparation practice while minimizing overtime.
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![3 Benefits of Running Facebook Ads for your Accounting Firm](https://static.wixstatic.com/media/1457e3_a991cb68bc014494956317398d45f117~mv2.png/v1/fill/w_305,h_203,fp_0.50_0.50,q_95,enc_auto/1457e3_a991cb68bc014494956317398d45f117~mv2.webp)
Sanskriti Jain
Nov 21, 20223 min read
3 Benefits of Running Facebook Ads for your Accounting Firm
Facebook is one of the most effective social media platforms for business leads. Here's why!
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![3 Ways to Boost Efficiency in the Upcoming Tax Season 2023](https://static.wixstatic.com/media/1457e3_0229276ff5b44e0bba8800801917548a~mv2.png/v1/fill/w_306,h_204,fp_0.50_0.50,q_95,enc_auto/1457e3_0229276ff5b44e0bba8800801917548a~mv2.webp)
Sanskriti Jain
Nov 14, 20223 min read
3 Ways to Boost Efficiency in the Upcoming Tax Season 2023
Here's a step-by-step guide to optimizing and cracking efficiency in tax season 2023.
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![Google doesn’t love your website!](https://static.wixstatic.com/media/1457e3_a8b4f7d07eeb4a1c97ffafb68936be71~mv2.png/v1/fill/w_305,h_203,fp_0.50_0.50,q_95,enc_auto/1457e3_a8b4f7d07eeb4a1c97ffafb68936be71~mv2.webp)
Sanskriti Jain
Oct 31, 20222 min read
Google doesn’t love your website!
Today we help you tackle some of the most common pain points in CPA websites.
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![CPA and Accounting Firms Website Must-Have 4 Elements](https://static.wixstatic.com/media/1457e3_52afed4f2bfd4603b0d8395248348c79~mv2.png/v1/fill/w_305,h_203,fp_0.50_0.50,q_95,enc_auto/1457e3_52afed4f2bfd4603b0d8395248348c79~mv2.webp)
Sanskriti Jain
Oct 31, 20223 min read
CPA and Accounting Firms Website Must-Have 4 Elements
Let us walk you through some key elements of success for your CPA and accounting firm website.
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![3 Cs of marketing: Creative Compliance](https://static.wixstatic.com/media/1457e3_1c9b313783ce4e5e8bf468e732b247b4~mv2.png/v1/fill/w_306,h_204,fp_0.50_0.50,q_95,enc_auto/1457e3_1c9b313783ce4e5e8bf468e732b247b4~mv2.webp)
Sanskriti Jain
Oct 20, 20223 min read
3 Cs of marketing: Creative Compliance
In today's write-up, we'll explore the nuances of creativity & rudimentary pillars that form the basic checklist of every 'Got Milk?' idea.
180
![4 Reasons to Choose Xero for Your Bookkeeping Tasks](https://static.wixstatic.com/media/1457e3_cea85bb4db9640dba6bfb7891ed5f875~mv2.png/v1/fill/w_305,h_203,fp_0.50_0.50,q_95,enc_auto/1457e3_cea85bb4db9640dba6bfb7891ed5f875~mv2.webp)
Sanskriti Jain
Oct 17, 20223 min read
4 Reasons to Choose Xero for Your Bookkeeping Tasks
Top four reasons to choose Xero as your go-to option for bookkeeping and accounting tasks.
250
![The Consumer-Centricity Phenomenon](https://static.wixstatic.com/media/1457e3_0bec5a6a9d94496c90148d7f041a0b57~mv2.png/v1/fill/w_305,h_203,fp_0.50_0.50,q_95,enc_auto/1457e3_0bec5a6a9d94496c90148d7f041a0b57~mv2.webp)
Sanskriti Jain
Oct 14, 20222 min read
The Consumer-Centricity Phenomenon
“Don’t find customers for your products, find products for your customers.” - Seth Godin.
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![Leveraging LinkedIn](https://static.wixstatic.com/media/1457e3_b938dc25357844a0904948225cd11c25~mv2.png/v1/fill/w_306,h_204,fp_0.50_0.50,q_95,enc_auto/1457e3_b938dc25357844a0904948225cd11c25~mv2.webp)
Sanskriti Jain
Oct 11, 20222 min read
Leveraging LinkedIn
LinkedIn as a marketing platform is nothing short of Thor's hammer for CPA firms. Key to optimizing LinkedIn can be summarized as follows:
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![3 Cs of marketing: Capitalizing on Consistency](https://static.wixstatic.com/media/1457e3_fc55420b7e934043b6b16ed0ad9702f3~mv2.png/v1/fill/w_305,h_203,fp_0.50_0.50,q_95,enc_auto/1457e3_fc55420b7e934043b6b16ed0ad9702f3~mv2.webp)
Sanskriti Jain
Oct 3, 20222 min read
3 Cs of marketing: Capitalizing on Consistency
In today's write-up, we'll be exploring the nuances of consistency and four rudimentary pillars that form the primary checklist.
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![What’s in it for me? - The CPA Marketing Dilemma](https://static.wixstatic.com/media/1457e3_5b330a84c744470485af1e98d031d0c6~mv2.png/v1/fill/w_305,h_203,fp_0.50_0.50,q_95,enc_auto/1457e3_5b330a84c744470485af1e98d031d0c6~mv2.webp)
Sanskriti Jain
Sep 30, 20221 min read
What’s in it for me? - The CPA Marketing Dilemma
Can you answer the customer's classic question - What’s in it for me?
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![The Financial Outsourcing Handbook](https://static.wixstatic.com/media/1457e3_ceb88f2574b94a3cb7a4aa2bff0eac04~mv2.png/v1/fill/w_306,h_204,fp_0.50_0.50,q_95,enc_auto/1457e3_ceb88f2574b94a3cb7a4aa2bff0eac04~mv2.webp)
Sanskriti Jain
Sep 26, 20222 min read
The Financial Outsourcing Handbook
Highlights: A step-by-step guide to financial services outsourcing Define your needs. Determine your budget. Research credible CPA firms,...
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